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Through conversation with industry greats, experts and innovators from around the world, GovComms delivers the latest insights and best practice in government communication. We provide the resources to help you, the government and public sector, communicate policies, services and regulations with impact.

A podcast by contentgroup, leaders in government communication.

Oct 15, 2018

This week we present an exclusive interview with Geoff Fisher, contentgroup’s Client Services Manager, about the application of Phase One and Two of our Content Communication Framework.

Taking you behind the scenes of how contentgroup operates, we explore the future of strategic communication and what it means for government.

This week’s episode breaks down myths that surround comms teams, injecting project management and strategic thinking into communication and increasing your stakeholder engagement. Most importantly, Geoff outlines not only the ‘why’ but also ‘how’, through the Framework, this is achievable.

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Also discussed in this episode:

  • The future of government communication
  • How to successfully start a communication strategy
  • Why communication is important throughout, not just at the end
  • Injecting comms into the policy team
  • Comms as more than the ‘Colouring-in Department’
  • Keeping the audience involved and informed