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Through conversation with industry greats, experts and innovators from around the world, GovComms delivers the latest insights and best practice in government communication. We provide the resources to help you, the government and public sector, communicate policies, services and regulations with impact.

A podcast by contentgroup, leaders in government communication.

Jun 29, 2020

Communications is about going with your gut. Our guest today, uses core values to create marketing campaigns that she knows will stand out. She understands when to use speed and when to be strategic and insight led.

In this episode of GovComms, City Marketing Coordinator at the city of Ballarat, Lucy Ibrahim, joins...


Jun 22, 2020

We are coming into the golden age of communications. Perhaps the most important thing a government can do, is communicate effectively with their citizens.

Communicators are the people in control. They make sure that information is available and importantly, accessible, to citizens.

The technology has increased the...


Jun 15, 2020

In this week’s episode of GovComms, contentgroup Founder and CEO, David Pembroke, sits down with business and technology innovator, Michelle Melbourne, to discuss how technology is impacting the communications. They talk using data to create a personalized experience for your audience, the importance of learning and...


Jun 9, 2020

From the Archives:

This week on #GovComms, we are going back to a very special episode. In 2015, contentgroup Founder and CEO David Pembroke, met with guests Inga Davis and Richa Arora to discuss rebuilding the University of Canberra website. This episode takes us through the whole journey. They tells us how they met...


Jun 2, 2020

The internet has changed the way we consume content, has it also impacted the way we advertise?

In this week’s episode of GovComms contentgroup Founder and CEO, David Pembroke, sits down with industry leader, Bob Hoffman, to discuss how traditional advertising remains the primary income for internet platforms such...