Jun 29, 2020
Communications is about going with your gut. Our guest today, uses core values to create marketing campaigns that she knows will stand out. She understands when to use speed and when to be strategic and insight led.
In this episode of GovComms, City Marketing Coordinator at the city of Ballarat, Lucy Ibrahim, joins...
Jun 22, 2020
We are coming into the golden age of communications. Perhaps the
most important thing a government can do, is communicate
effectively with their citizens.
Communicators are the people in control. They make sure that information is available and importantly, accessible, to citizens.
The technology has increased the...
Jun 9, 2020
From the Archives:
This week on #GovComms, we are going back to a very special episode. In 2015, contentgroup Founder and CEO David Pembroke, met with guests Inga Davis and Richa Arora to discuss rebuilding the University of Canberra website. This episode takes us through the whole journey. They tells us how they met...
Jun 2, 2020
The internet has changed the way we consume content, has it also impacted the way we advertise?
In this week’s episode of GovComms contentgroup Founder and CEO, David Pembroke, sits down with industry leader, Bob Hoffman, to discuss how traditional advertising remains the primary income for internet platforms such...